Emily Ricci is the founder of Gloriam Marketing, a Catholic marketing agency. They work with churches, business and ministries to promote their services in a faith-based way. We talk about:
- Biblical principles about marketing
- The temptation to make your number of followers your idol
- Marketing tools from the Apostles
- How Jesus met people where they were
- Is there a danger in a ministry becoming too big?
- Why engagement is a better metric than the number of followers
- Why Catholic ministries shouldn’t feel like they have to give everything away for free
Resources mentioned:
- “Feed My Sheep…” Not Count Them – Growing a Following as a Catholic Ministry
- The Marketing Rule That Made Me Cry
- Gloriam Marketing Instagram
Instead of following me on Instagram, since I don’t have an Instagram, go follow Jesus!
Produced by ConsumerCatholic.com
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